Results and Lifestyle Advice for Small Business Owners
We often hear that getting attention for your brand means providing value. But what does it mean to provide value, really? Providing value is simply about solving a problem. The bigger the problem you …
Continue Reading about What You Should Give Away and What You Should Keep Under Wraps →
I'm from the hood and I don't hide it. There's no shame in it. One of the things I love about growing up where and when I did, is that quality hip-hop reigned the airwaves. Quality Hip Hop = …
Continue Reading about Speak Up and Find Your Content Marketing Voice →
I may not know everything. But what I do know, I know very well. I've boiled down effective communication into three essential steps. First: Tell the Truth: Be up front about what you can and can't …
Be sure to say it up front. Here’s an example of what I mean: The Daily Mail in the UK does this with much success and now I’ve noticed several other media organizations have followed suit and done …
Continue Reading about Content Quick Tip: Put It All Up Front →
When you’re hit with negative reviews online, make like this Brazilian soccer player. Opposing fans made a racist gesture and threw a banana at Daniel Alves’s feet. A few things other players have …
Continue Reading about Content Marketing Crisis Management: Your Perfect 2-Point Strategy →
Google Content Miami - Secrets to Google Seduction 8 Surefire Pick-up Lines to Get to the Top of Google’s Search Results for Your Desired Keywords via Content Marketing Lisa Sparks' Bio Lisa Sparks is …
Continue Reading about Google Content Miami: Secrets of Google Seduction →
